ASR End of Year Letter 2024

Dear Friends,

As we step into 2025, we at ASR Media are proud to reflect on a year filled with meaningful collaborations, creative milestones, and shared successes. None of this would be possible without our talented team, dedicated clients, and the vibrant community that supports us.

In 2024, our work brought stories to life like never before:

• We produced 1040 videos helping organizations and businesses amplify their voices and connect with their audiences.

• Fig Lehigh Valley featured 156 advertisers celebrating the people, businesses, and ideas that make our community shine.

This past year also marked a bittersweet milestone: the conclusion of The PEAK TV after 12 extraordinary years on air. Together, we explored countless places, met inspiring individuals, and shared stories that made a real difference. While The PEAK has come to an end, its legacy lives on through Fig Lehigh Valley. Through vibrant print editions and dynamic digital platforms, Fig will continue to celebrate what makes our region thrive, connecting readers to the stories that matter most.

As we look ahead to 2025, we remain committed to creativity, connection, and impact. We are excited to build on the foundation of this past year and continue helping our partners tell stories that inspire, inform, and engage.

Thank you for being part of our journey. Your trust, partnership, and shared belief in the power of storytelling fuel our work every day.

Here’s to a new year of creativity, collaboration, and community impact!

Warm wishes,
Ashley, Katie, and the ASR Media Team